Suzy Tonra and Mary Chris McKnight Join GREAT! Team

ATLANTA (February 28, 2008) – GREAT!, the Atlanta-based promotion agency known for its television and entertainment buzz marketing campaigns, brand activating travel experiences and multi-market radio promotions, today announced the addition of two staff positions with Suzy Tonra and Mary Chris McKnight joining the team as Marketing Coordinators.

In the past 18 months GREAT! has added A&E, Disney on Broadway’s The Little Mermaid, FX, TV Land and SHOWTIME Networks to their client roster, while continuing their work with AMC, Blue Man Group, CMT, CNN, Nickelodeon, Oxygen, SPIKE and other clients. "Our client base has grown because of our absolute commitment to doing great work," said Dan Smigrod, GREAT! Chief Executive Officer and Chief Creative Officer. "We do great work because we hire and acknowledge GREAT! people."

Mary Chris McKnight is a recent communications graduate of Western Kentucky University in Bowling Green and was an intern with Gaylord Entertainment; and Suzy Tonra, was formerly a Director of Advertising & Promotion for Twentieth Television in Los Angeles.

"Mary Chris has terrific energy and her experience at Gaylord Entertainment is well suited for her new event planning responsibilities," said GREAT! Vice President/General Manager Shelley King. "Suzy is a seasoned promotion executive who understands the entertainment business and our clients’ high expectations – whether it relates to the details of event planning, working with talent or creating presentations for top level executives. We had the privilege of working with Suzy at Twentieth Television on shows like A Current Affair and we are thrilled she decided to re-enter the workforce with our team."

In 2008, GREAT! celebrates 21 years of creating buzz for television and entertainment clients by conceiving and executing fun, innovative and brand activating travel experiences, radio and television promotions and buzz marketing campaigns to increase ratings and revenue.

GREAT! services include: travel experience development and fulfillment, multi-market radio, TV and cable promotions, ideation, buzz marketing campaigns, national TV contests, sweepstakes and games. The agency also develops strategic alliances and creates buzz with its DJ Alert Service, promotional offers; and DJ mailings.

GREAT! clients include: A&E, Adult Swim, AMC, Blue Man Group, Cartoon Network, CMT: Country Music Television, CNN, Disney Theatrical Productions (The Little Mermaid and Mary Poppins The Musical), E! Networks, FX Networks, Mattel, Nickelodeon, The Oxygen Network, Showtime, SOAPnet, SPIKE, Twentieth Television and TV Land.

GREAT! CEO & Chief Creative Officer Dan Smigrod founded the 21-year-old agency in 1987. GREAT! has offices in Atlanta, Chicago and Nashville.